Capability
How does this person actually sell?
SolutionsSales coaching for every
Sales coaching for every
role in the sales organization.
Pitstop helps salespeople continuously improve, managers coach more effectively and sales leaders understand whether coaching is improving execution across the organization.
Start here
Start with Hiring & Coachability.
See how someone sells - and how they respond to coaching - before you hire them.
Coachability
Give them coaching, ask them to go again, and see whether - and how - they improve.
Continuity
Carry what you learn into onboarding and continuous coaching.
Sales teams improving with Pitstop include:
White paper
The Case for Evidence Based Sales Hiring
The evidence gap, the commercial cost of a poor hire, and an illustrative exposure model.
Request the White PaperExplainer video
See how Pitstop Hiring works. (2 min)
Methodology
Same conversation. Same standard.
Every candidate sells the same product, to the same buyer, in the same situation, against the same competencies. Then they receive coaching and try again - evidence of both capability and coachability.
How the assessment worksAfter hiring
Onboarding & ramp
Turn what you learn during hiring into focused development from Day One. The strengths and gaps found before the offer become the first coaching priorities after it.
See how onboarding worksOngoing
Continuous coaching
Practice with Challenge, receive coaching from Eddie, and measure progress with Rep, Team, and Company Scores against the Pitstop Standard or your Company Standard.
PracticeCoachMeasureImprove
See the productROLESEvery role contributes to sales
Every role contributes to sales
performance in a different way.
Pitstop gives each role the coaching, measurement and insights they need to improve continuously.
REPS
Know exactly what to improve next.
Practice with Challenge, receive private AI coaching and use Rep Score to continuously improve through real customer interactions.
SALES MANAGERS
Become a better coach.
Use Team Score to identify coaching priorities, improve consistency and measure whether coaching is changing behavior.
SALES LEADERS
Know whether coaching is improving execution.
Use Company Score to identify execution gaps, measure coaching effectiveness and improve consistency across the organization.
REVOPS
Connect coaching to revenue operations.
Link coaching insights to CRM stages, reporting and operational workflows to improve sales execution.
ENABLEMENT
Know whether training is working.
Measure whether playbooks, messaging and training are consistently adopted in real customer interactions.
SALES COACHES
Scale coaching without sacrificing quality.
Reinforce the right behaviors and measure whether coaching is improving performance over time.
Talent Acquisition
Compare candidates on the same conversation.
Use a role-specific assessment to see capability and coachabilitybefore the offer, then pass what you learn into onboarding.
Explore HiringSame conversation · attempt 1 → attempt 24 assessed
- Candidate A6.48.2+1.8
- Candidate B5.87.0+1.2
- Candidate C7.18.0+0.9
- Candidate D4.97.8+2.9
Each pair is one candidate - the gap is what changed after coaching.
Testimonials
Helping sales teams improve continuously.
See how early customers are using Pitstop to improve coaching, increase consistency and build better sales teams.
Better Coaching
Better Coaching
“Pitstop identified practical coaching opportunities that changed how our team runs discovery conversations.”
Simon Cullen
CEO, Vidatum
Company Standard
Company Standard
“Pitstop showed that AI coaching can reflect the language, methodology and nuances of a specialist sales environment.”
Nick Hansen
CEO, Luxor
Manager Coaching
Manager Coaching
“Pitstop turned sales evidence into clear coaching priorities that our managers could immediately act on.”
Michael Finnegan
CEO, Eagle Alpha
TAKE A PITSTOPStart improving today.
Start with the Pitstop Standard to practice, coach and measure sales performance. Upgrade to a Company Standard when you're ready to customize coaching and measurement around how your organization sells.